Authentic stories & real people.
National Coffee Association | FinancialTimes.com
With iFinca’s QR code, you can share authentic stories and accurate data about real farmers.
Obtain data you can trust so you can make informed choices. Scan the Meet the Farmer QR code to learn the whole story behind your coffees, down to how much the farmer was paid. You’ll have access to your coffee’s journey from bean to cup in unprecedented detail.
The QR code allows you to share real stories of where your coffee came from and the farmers who produced it. Rather than generic facts about the region, you’ll be able to market each coffee as a unique and ethical product.
Your brand’s custom code will also lead consumers to your very own mobile-optimized web page where they can learn more.
Connect consumers and producers
Consumers want to know that their coffee is sustainable and that producers earn a living income. Now you can show them.
Demonstrate a coffee’s real value
By sharing this information with consumers, they’ll understand that they’re buying not just a quality coffee but also an ethical one.
Learn how the prices paid for your farmers’ coffee stack up against the global average and cost of production.
We can drive up the price paid to farmers in two ways: by streamlining the information trail in the supply chain in a way that cuts costs and by adding value to the final product through sharing verified information with the customer. You benefit and so does the farmer.
With special attention to the first mile of the coffee supply chain, we guarantee equitable prices for farmers through transparency and traceability.
